14 tracked keywords across the Cairns region. Three suburbs moved up, AI search is starting to notice you. Here's the read.
14
Keywords ranked
▲ 3 new
#22
Avg position
▲ 1.8
4.1%
Share of voice
▲ 0.4%
What happened
Good week across the board.
You moved up on 9 of 14 tracked terms. The big mover was suburb-specific stuff — Edge Hill jumped 3 spots, Trinity Beach moved 2. Broad "painter cairns" terms held steady (still mid-page-3).
Cairns Painting Contractors dropped a touch on share of voice but they're still the dominant local. Where it matters: your first ChatGPT citation landed this week. Small thing now, big trend over months.
Top movers this week
▲5
commercial painting service
vol 110/mo · CPC $2.93 · now page 2
#16
▲3
painter edge hill
vol 90/mo · CPC $2.20 · now page 1
#4
▲2
commercial painter cairns
vol 90/mo · CPC $2.45
#19
★
edge hill painters
vol 30/mo · new entry
#5
▼2
painters cairns
vol 140/mo · CPC $2.16
#32
By suburb
Where you're ranking best
Edge Hill
5 kw
#6.8 avg ▲2.4
Trinity Beach
3 kw
#12 avg ▲2
Cairns CBD
2 kw
#21 avg —
Palm Cove
2 kw
#28 avg ▼1
Holloways Beach
1 kw
#35 —
Edmonton
1 kw
no rank —
Edge Hill is your strongest suburb. Edmonton hasn't moved yet — worth a content push or a job-feed post.
All tracked keywords
Cairns — 14 phrases
painter edge hill
90/mo
#4 ▲3
edge hill painters
30/mo
#5 new
house painter edge hill
50/mo
#6 ▲2
roof painting cairns
0/mo
#7 —
commercial painting service
110/mo
#16 ▲5
commercial painter
40/mo
#19 ▲2
cairns painting
110/mo
#20 —
house painters cairns
140/mo
#23 ▲1
cairns painting contractors
0/mo
#26 —
painters cairns
140/mo
#30 ▼2
painter cairns
140/mo
#32 —
painters in cairns
110/mo
#32 —
cairns painters
110/mo
#32 —
painting jobs cairns
0/mo
#33 —
Local competitor snapshot
Cairns market share
C
Cairns Painting Contractors12.0%
P
Pete's Painting8.2%
M
McLeod's Painting5.4%
M
MrPaint4.1%
Cairns city-wide. You're up 0.4% this week. Cairns Painting Contractors still has 3× your visibility — the gap is biggest on commercial terms.
AI search visibility
First ChatGPT citation this week.
Semrush is tracking 47 painter-Cairns queries across ChatGPT and Gemini. You're starting from a low base — but the trend just turned. First citation this week is the milestone; the next 12 months are about turning that into a regular appearance.
GPT
ChatGPT
1 of 47 · 2%
▲ first mention
G
Gemini
0 of 47 · 0%
— no movement
Where you appeared: ChatGPT cited mrpaint.com.au answering "best painter for Edge Hill Queenslander". Cairns Painting Contractors is in 18 of 47 ChatGPT answers (38%) and 15 of 47 Gemini answers (32%) — that's the real gap to close. Largely driven by their longer-running content + Clutch reviews.
Tip: every published job entry with a suburb name + customer-visible detail nudges this number. We're adding ~3 entries/week now via the bot — expect this to climb steadily.
Do this week
Three moves to push the city numbers.
1
Push the commercial painting job in Edmonton or Edge Hill to the suburb pages.
"commercial painting service" jumped 5 spots and "commercial painter cairns" moved 2 — commercial terms are the fastest movers right now. A real Edmonton job entry would hit two unranked suburbs at once.
Get a written quote on Clutch / Google about the Edge Hill job + cite the Queenslander brand.
Cairns Painting Contractors dominates ChatGPT because of accumulated Clutch reviews + branded mentions. One named, detailed review per quarter starts moving the AI citation needle within ~90 days.
Touch Palm Cove — your only suburb moving the wrong way.
Palm Cove slipped 1 spot on avg position. Doesn't need much — one job-feed post + a GBP photo update would steady it. Cheap maintenance now beats a bigger recovery later.